Press Releases

What's new at Yakima Bait Company?

  • August 1, 2015
    Yakima Bait Company Releases All-New Multi-Products for 2016.

    Granger, WA – It’s been a busy year in the product development department at Yakima Bait Company. This release includes an overview for the Rooster Tail Minnow®, 2.5 Mag Lip®, Spin-N-Glo® Glo Wing, and Tight Line Kokanee Rig®. For additional details and usage recommendations, see the individual, product specific press releases below.



  • August 1, 2015
    Mag Lip 2.5® A New Competitive Advantage

    Granger, WA – Trout and panfish anglers rejoice! Yakima Bait is introducing yet another size to the Mag Lip lineup with the addition of a 2.5 (2-1/2 inch) model.

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  • August 1, 2015
    Introducing The Rooster Tail Minnow®

    Granger, WA – Meet the newest member of the World’s Most Versatile, Multi Species lure family, the Rooster Tail Minnow®.

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  • August 1, 2015
    Tight Line Kokanee Rig™

    Granger, WA – Landlocked Sockeye Salmon, commonly referred to as “Kokanee”, may be in trouble during the 2016 fishing season due to Yakima Bait’s introduction of the company’s all-new Tight Line Kokanee Rig.

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  • July 8, 2013
    Yakima Bait Adds Four New Colors To Worden’s Original And Vibric Rooster Tail Line

    Granger, WA – Recognized as the “world’s most versatile multi- species lure,” Worden’s Rooster Tail adds some new finishes to its iconic line-up for 2014. “Every one of these new finishes is a home run,” commented Dan McDonald, Yakima Bait’s Chairman of the Board.

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  • July 8, 2013
    Hildebrandt’s Super Sally Capitalizes On The Popularity Of Long Time Favorite “Snagless Sally”

    Granger, WA – In the south they call it “Sally Time”! The Snagless Sally has been a go-to inline spinnerbait for anglers all over the country for decades. It’s versatility enables anglers to fish deep wood and cover, intermediate depths, wake it for fast subsurface retrieves, even fish it as a topwater by pulling it across the top of lily pads. Hildebrandt’s new Super Sally capitalizes on the success of the Snagless Sally adding heavy duty components, construction and a silicone skirt.

    Click to download:



  • July 8, 2013
    Yakima Bait Introduces New Mag Lip 5.0

    Granger, WA – Building on the tremendous success of the Mag Lip 4.5 and Mag Lip 3.5, Yakima Bait is adding the new 5.0 to the Mag Lip series.

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  • July 8, 2013
    Lil’ Corky Cluster Makes Debut At ICAST

    Granger, WA – Worden’s iconic Lil’ Corky has been joined by the newly developed Lil’ Corky Cluster, a buoyant imitation egg cluster primarily intended for salmon, steelhead and trout fishing in streams and rivers. The Lil’ Corky Cluster, or “Corky Cluster” as it’s being called by anglers, comes in three sizes and 30 different UV finishes.

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  • July 8, 2013
    Hildebrandt Announces The Introduction Of Double Flash Spinner For Musky Market

    Granger, WA – Two size 8 blades, a hard-to-miss 7” length and a generous pulsating tinsel flash skirt is certain to be an immediate hit among serious musky anglers.

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  • July 8, 2013
    Yakima Bait Company Expands Big Al’s Fish Flash Color Selection For 2014

    Granger, WA – Six new finishes have been added to Yakima Bait’s Big Al’s Fish Flash line of inline flashers. They include: one new UV finish, Fish Eye Silver; three new Glo Edge finishes, Yellow Fever and Coho Candy; and an entirely new Fish Flash pattern called “Tracker” in two distinctive colors, Bait Ball and Cross Track. All the new colors are available in the 6”, 8” and 10” sizes.

    Click to download: